Digital Experience Informational Site

During summer 2021, I had the pleasure of joining McKesson’s digital experience team as a User Experience designer in designing their informational site.

 
 

Roles & Responsibilities:

User Research, UX Design (low fidelity + high fidelity mockups), Usability Testing

Tools Used:

Miro, Adobe Xd, Figma

Teammate:

Alexandria Wang

Timeline:

June 2021 - August 2021

 
 

 
 

Problem Statement: The Digital Experience Team is a new team. Currently, there is not a central place where we can send people to learn about us, who we are, how we work, and explain how we can add value to other teams and projects. We need a solution where teams can quickly learn about us, access UX resources, and request our services.

Landing Page.png
 
 

Research

Interview Goals

  1. identify who our users are and what they do

  2. identify user's needs and goals

  3. identify possible pain points

  4. identify kinds of resources and services the users are looking for

  5. analyze competitors' strengths and weaknesses

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Define

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We organized the participants’ responses from our user interview on a Miro board and grouped the findings based common themes. From there, we narrowed down the most important features to focus on to fit our scope and timeline:

  1. User’s want and value face-to-face consultation

  2. Need for resources to accommodate varying levels of UX knowledge

  3. Access to services and resources need to be quick and easy

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Persona

Persona.jpg

After synthesizing our data, we created a fictitious persona based on our users with an emphasis on their key frustrations and goals.


 

Ideate

Information Architecture - IA.jpeg
 
 

Prototype

 

Low-fidelity Wireframes


 
 

Usability Testing

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We conducted a usability test with a low-fidelity prototype. We had 5 participants across McKesson US and Canada, all of which were users who also participated in our user research interviews.

The usability test we conducted over MS Teams where we had participants share their screen and navigate the prototype though Adobe xd. We began with asking some introductory questions and then asked the participants to perform a list tasks on the site. After testing, we collected qualitative data from post-test interview questions and synthesized our findings.

 

80% of participants wanted quicker access to services

100% of participants found the site and its content useful.

Task 2

You are looking for a persona for a project you are working on. Navigate to the resources page and search for the night shit persona and download it.

Task 1

Navigate to the User Experience homepage and find the services we offer. From there, submit a request for a service of your choice.

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High Fidelity Prototype

Although there were no critical usability issues during our initial usability test, we asked our participants to note any parts that were confusing and suggest any improvements to make their experience seamless. We made some changes to our prototype based on our urer’s feedback.

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